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    Behavioral Economics

    Why we act the way we do with money.

    3 items across the knowledge base.

    In Ask

    Can saving $1 a day make a difference?

    Yes. $1 a day is $365 a year — an emergency-buffer starter. More importantly, the habit itself is what compounds: once daily savin…

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    Related Research

    Related Research

    Save More Tomorrow (Thaler & Benartzi, 2004)

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    Related Research

    Mental Accounting Matters (Thaler, 1999)

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